I’m a designer working across print and digital, with experience in luxury, gaming, and entertainment. I enjoy creating work that connects with people and helps brands achieve clear goals. I’m particularly drawn to travel, music, and leisure projects—areas I genuinely care about. Between 2018 and 2024, I’ve worked freelance, in-house, and in agencies, which shaped how I communicate, solve problems, and collaborate. I’m now looking to contribute to experience-led projects that are thoughtful, memorable, and impactful.
Gaming has been part of my life since I was four, starting on the PS1. At fourteen, I began experimenting with design, creating small edits and selling YouTube backgrounds for £5 at school. Around that time, my art teacher, Mr Sans, told me, “You can be a graphic designer.” That moment gave me direction and sparked my passion for design and the digital world.
My first professional role was at a small print shop in East London. I also received offers from Central Saint Martins and Kingston University but chose not to go to university. Instead, I entered the industry directly, working with small businesses before securing an apprenticeship at Verb Brands, a luxury-focused agency. This gave me a solid understanding of how professional design teams operate.
When COVID-19 led to redundancies, my path shifted. I moved from London to Shropshire with my mum and continued freelancing with NFTIE (Velvet Badger). I also became involved in GTA roleplay, designing in-game assets and exploring virtual worlds that mirrored real-life systems. One small 3D animation led to someone paying me £100—proof that virtual design work can have real-world value.
From there, I focused on 3D design, animation, branding, and asset creation. Treating in-game projects like real client briefs, I built a strong reputation, launched my own brand, and collaborated with well-known UK music artists. I’ve spoken with Rockstar employees, who encouraged me to explore Game Art or Product Design, and this led to opportunities creating real-world jewellery concepts alongside virtual designs.
I’ll soon be moving back south to Brighton to fulfil my dream of living by the sea. I’m eager to revive my career in Design within the local area.
Key Influences
Mr Sans – The Warren School (2013)
At 15, he recognised my interest in design software and told me I could be a graphic designer. That moment gave me clarity and confidence when I needed it most.
Chris Donnelly – Founder & CEO, Verb Brands (2021)
He hired me because he saw my entrepreneurial mindset. His belief helped me trust my instincts and commit fully to my career.
Joe Sayer – Lead Designer, Verb Brands (2021)
Joe helped me recognise branding as one of my strongest skills and showed me how to apply it purposefully.
Jack Thake – Designer, Verb Brands (2021)
Jack taught me to slow down, trust the process, and bring structure to my ideas—an important turning point in my growth.
Charlie – Diversion Audio (2024)
Charlie’s commitment to making drum and bass events accessible reinforced the importance of caring about the communities you design for.
My Mum & Family - Forever
When I chose design at 15, my family fully supported me—even when I turned down offers from Kingston and UAL. Breaking into the industry without a degree hasn’t been easy, but their support and my persistence have kept me moving forward. I’m still here because I believe in what I do.
